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Advertisements are always beyond our expectation, and this time it is VW’s new edible ads for Volkswagen Golf R that surprises us.

As pictured below, the ad simply suggests: “Eat the road. Seriously, eat it.” Though seems to be the same as regular paper, the ad page is actually made from glutinous rice flour, water, salt, propylene glycol, FD&C color and glycerin so that it is safe for eat. So will you do that, eat it?

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