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Though claimed “zero waste” or “no waste”, these earthCell batteries actually are not something decomposing completely in the earth and leaving no footprint to the environment. Instead, they’re introducing to us a new way of selling and using batteries: since the used earthCell batteries can be returned to the company where they may get re-used again, the company and consumers would cooperate to reduce the amount of throw-away batteries, and thus to ensure the environmental friendliness. On the other hand, the earthCell features a good performance of rechargeable, as each pre-charged LSD-NiMH battery can last 30-50% longer than alkalines, even in high-power devices.

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