To celebrate its 100 years in business, the Maine-based clothing and outdoor equipment retailer L.L. Bean has built a boot mobile that will travel the United States “as a symbol of the quality and craftsmanship that L.L. Bean is known for”. The vehicle is very huge, about 16 feet tall and is in the same shape of L.L. Bean’s first product, the waterproof Maine Hunting Shoe.
The augmented reality technology has been widely used in various industries, to add more fun into virtual games, to allow for a more convenient operation remotely, and even endow us with the ability to see through clothes. So you’re now exciting, right? Let’s welcome the X-Ray augmented reality app by clothing retailer Moosejaw then. The app uses your mobile device’s camera and some augmented reality trickery to help you see totally different images as you scan the models’ bodies in the catalog. It’s really superb and become quite popular on-line, which has been downloaded for seventy-five thousand downloads in five weeks. Also, the app has brought the retailer with more profit, as a 37 percent boost in sales has been created compared with the same period a year earlier.
Draw a picture with the tissue, to let you see how super water-absorbable the new paper roll is… Every detail, though actually are finished with the tissue on fruit juice or milk, seems to have been created with a functional pen.
You know about the 2011 NYC Marathon but you never get a chance to participate in it? Come on man, you may go into a competition for just 60 feet with the giant video wall especially designed and built for the NYC Marathon. The video features Olympian Ryan Hall, a virtual man that is going at a really high speed that may beat you off. But who cares about the result?! Let’s just go through the marathon pace and enjoy great fun of the sport.
You don’t have a Windows Phone?! Hmm, apparently the Microsoft Company thought you should have been using their products and they unveiled a 55 feet high Windows Phone at NYC’s Herald Square recently, to let you know and use their products. It is announced “the World’s Largest Windows Phone”, comprised of control rooms, display stages and decorative tiles too. Whenever the phone is demonstrating its perfect functions such as music or game, several people would then appear on the stage and offer a live show. Really impressive, how I wish I could be there!
You know that we spend almost one third of our life on sleeping? Thus we should get some nice and creative bed sheets to create us a funny and comfortable place to sleep with. Here we’ve collected some awesome bed sheets to decorate your bed, so which is your favorite?
“Bendch” is a creative combination of a billboard screen with bench. Used as advertisement platform in public places like bus stops or culture squares, the “Bendch” can display videos, graphics and other kinds of ads, but at the same time it would act as a bench for passers-by to rest.
Creativity makes magazine ads great, or more exactly greater than the words and pictures printed in magazines. Let’s go through some top magazine advertising campaigns and enjoy the great fun they bring to us. [Read the rest of this entry...]
Bags to pack, bags to ship and bags to advertise. Nowadays, just as you may have ever noticed, almost everything in daily life has been a medium for advertising. Bags are included too. Some of the bags emphasize the product’s features, some seem to be really magic and some just make the jokes. So which would be your No.1? Rank them out then. [Read the rest of this entry...]
Why do we love T-shirts? Because they’re simple in design, comfortable to wear and low in prices? Well, probably also because they’re usually “written” or “drawn” with interesting ideas. Ideas that make us to smile. [Read the rest of this entry...]
Not long ago, LG developed a MCV904 Mini System that removes the voices from any music and lets the users to sing instead. As a result, every common person can become the singer of Justin Bieber or Lady Gaga’s music. It’s a cool system and of course needs a cool idea to take it to more people. So the designers built a small mirror over the real singer’s picture and replaced the customers as the lead singer when they look at the CD. The action lasted for 7 days in 6 CD stores, successfully reaching about 25,000 people while costing only 2 cents per impact. [Read the rest of this entry...]
How to effectively make Frankfurt’s SPORTSCHECK store known to local residents and help the new store to sell a large amount of products? This time the Ogilvy Frankfurt HMD Druck has decided to use cars as their advertising media, transforming snow-covered cars into skid-marked ski slopes that has miniature snowboarders and skiers on top. As a result, every morning the local residents sees their cars, the appealing vouchers will remind them of the great fun of skiing. [Read the rest of this entry...]
Sun light is an important element in this print ad for an Israelian energy company “Shikun & Binui Solaria”. With sun light, the drab black-and-white print will turn into a colorful one, full of beautiful flowers and green grass. Via a such an idea, however, the designers are actually illustrating the purpose of sunlight and let you know that Shikun & Binui Solaria focuses on green power as well. [Read the rest of this entry...]
1200 bottles of nail polish, 900 fake fingernails and 25 days – all those have resulted in these nail art advertisements for Kia’ new automobile “Picanto”. Fantastic. [Read the rest of this entry...]
Nowadays advertisements are no longer commercial only, they’re an important part of our life too. Outstanding ads make us smile, bring us with courage, inspire us with new ideas and sometimes live us in a better world – a world full of surprise. [Read the rest of this entry...]
