I New Idea Homepage

You’ve mistaken these leather cases for books? Well, they take the very name ‘BookBook’  rightly for that reason. Designed for MacBook and MacBook Pro, the $79.99 cases are not merely particular in looks, but perform perfectly in protecting your laptops from impacts due to their hardback sides with reinforced corners. Also believed by the designers, it will reduce the odds of somebody stealing your MacBook by disguising it as a vintage book. So you’d like one? Available in Classic Black and Vibrant Red, the two types both will give your MacBook a new look. [Read the rest of this entry...]

Where is the little whale? Wow, it has been totally absorbed by the interesting story in the book! Don’t you want to know what story that is? Check it out then. [Read the rest of this entry...]

Continue to read your book? Hey, just check out where I am standing. Come on, I’m almost flattened. [Read the rest of this entry...]

Don’t you ever find you’re making great tweets that deserve your buddies’ special attention? If so, why not print some books with 200 of your greatest tweets as content and your username on the cover? Since Christmas is coming nearer, possibly you could send such books as gifts to your friends. [Read the rest of this entry...]

We may know clearly what book is sold best, what book talks about hot topics, but we seldom know what book tastes the best. Seriously, can we have books for dinner? You must have been kidding. But the special book here says: “Yes, we books could be eaten.” But not in a way like we usually do. In fact, each piece of the book is made from a certain spice, and it is deemed as a perfect replacement to condiment. Just tear a leaf from the book, put it into the pot, a delicious meal will then be done. [Read the rest of this entry...]

Firstly adopted by Tom Caudell in the early 1990s, ‘augmented reality’ has finally reached the December edition of men’s magazine Esquire. After experimenting with things like origami (May edition) and e-ink (October 2008 edition), this time, Esquire will invite the readers to interact with the magazine via a PC. A C++ application is needed to recognize a black and white patterned marker on the printed page and then translate it into a video sequence enhanced by 3D animation on the computer screen. For more details, you’ll have to check them out for yourself.

Video after the break. [Read the rest of this entry...]

The goal of the ‘Sniff Test’ is to measure the degradation of old books, and therefore to preserve them in proper ways.

Most people may not pay special attention to the musty taste released by books, but the scientists have proved 15 chemicals contained in that smell would help us a lot to deduce the age of a book. The method, claimed the researchers, is also applicable to historical artifacts.

Build these colorful wooden modules as you like! For both kids and adults. [Read the rest of this entry...]

Inspired by the classical game Dominoes, Knot Design has come up with the ‘Dominus’ Shelf, presenting a flowing composition. [Read the rest of this entry...]

I really appreciate the awesome idea as it highlights my favorite book. Made from powder-coated steel, the peeling back on the side not only creates an attractive shape, but also makes it easier for you to put in a book. Each measures 7″x 6″x 6″. [Read the rest of this entry...]

Due to the limited living space nowadays, people are looking for compact products that make the most use of small apartments. And the “Light and Armchair” is a just new member of the multifunctional products. Apart from serving as a LED light, the functional object also doubles an armchair when it’s unfolded. Still, the Light and Armchair integrates a shelf on its back to store your books, magazines and other items.

[Read the rest of this entry...]

Despite eating while reading is not a good habit, most people like me still couldn’t get rid of it. After all, both physical food and spiritual food are important to us. So you must need the Transparent Shield for Books, since it helps a lot to protect your books from food waste while not to effect your reading. Enjoy it.

[Read the rest of this entry...]

The “Infinite Book” by Ewald Neuhofer is a new kind of electronic tools that helps to transform paper into digital media, still satisfying your reading needs to paper copies. Therefore the book allows you to look through digital newspaper by flipping pages, just in the same way as normal books. What’s more, when you flip the previous page backwards, the content is renewed while the pre-content will be restored if you flip the page forwards.

[Read the rest of this entry...]

When mentioning protective casings, we would make a list at once, as if we’re enumerating our family valuables. But have you ever found something left out, say one for power adapters? That’s why the clip-on cord wrap is invented. Specially designed for Mac book, the clip-on cord wrap could protect your chargers and keep the wires organized effectively, while not affecting the heat dissipation.

[Read the rest of this entry...]

The rubber band bookmark is one of the products that you never want to miss. Simply wrap it around your book and you’ll no longer need to worry about forgetting your pages. Featuring an indicator arrow to show the right line you are reading, the bookmark also helps to improve your reading efficiency greatly. How convenient it could ever be!

[Read the rest of this entry...]