I New Idea Homepage

How to help women conveniently and safely carry their handbags when they’re cycling? British designer Ian Mahaffy thought that the Victoria Saddle Bag is probably a good method. Created for cycling brand Brooks, these new bags seem more integrated with your bicycle, and they can stay firmly on your bike seat so that you can easily bring them around. How do you like it, to create a saddle cover that doubles as a bag? In my opinion it’s truly nice, as the Victoria Saddle Bag is not only convenient to use, but also features bright colors and stylish patterns that make them fashionable.

[Read the rest of this entry...]

Using an old marbling technique, Pernille Snedker Hansen of Snedker°Studio has created a new series of flooring wood with rich colors, variable lines and elegant shapes. Compared with traditional floor woods, the semi-psychedelic flooring seems more brightly colored, thus to give your rooms a refreshing look. Moreover, it may be quite romantic to have such floor woods decorate our home, as each time we lower our heads, we would feel that the rainbows are rightly before our eyes.

[Read the rest of this entry...]

Girls always wanna to keep in a good condition: their faces are with nice smile, their hairstyles are attracting, and even their helmets should be something fashionable… Here comes what girls may need, and it’s the Luxy Vespa Helmet especially designed for the female. The concept is inspired by Sixties Mod Era and hairstyles but also features a modern fashion redesign.

[Read the rest of this entry...]

Many popular bikes have come with an attractive appearance, with refined leather seat/grips, delicate frame inserts, or other elements. Yaps, we frequently met with those features, but what about double-wheel? I never saw that, until I met this Epitaph Bike. Available in limited edition of 12 bikes, each one is built with custom-crafted double wheels to make it much safer to ride in rainy or snowy days. Of course the price is quite impressive too, coz you’ll need to pay 2950 dollars for such a bike. [Read the rest of this entry...]

Italian furniture brand Campeggi’ Casual Bench invites you to experience a stylish and truly relaxing sitting, lying or swinging. Designed by Emanuele Magini, the Siesta bench utilizes a hammock-style seat to take the place of ordinary wooden or metal structure so as to ensure users a comfortable relaxation. [Read the rest of this entry...]

Hey all you music lovers, divert your attention from digital players or speakers! Let me show you something interesting. It is the USB Phonograph, an old classic music player that comes with a modern look. Simply connect it to your computers and you can enjoy your music played with a phonograph, isn’t that great? Truly we love everything that would evoke our happy memories of the past days. [Read the rest of this entry...]

When most designers are busy creating comfortable and stylish apartments for humans to live in, Klaas Kuiken has funneled his energy into making a new house for birds. And now you can see the interesting work here, which is built like a roofing tile on your houses’ tiles. [Read the rest of this entry...]

For those who always need to wear a helmet for protection while not wanting to have their hairstyles ruined, these new inflatable bicycle helmets are obviously their best choices. In most cases you can wear them as a protective collar and the built-in airbag will inflate to protect your head and neck when a collision happens. [Read the rest of this entry...]

Constructed from five square and triangular pillows, the sofa bed from designer Zuzana Šišovská can easily transform into a couch, a bed and a sofa to offer you different ways for relaxing. [Read the rest of this entry...]

Seemingly like a cool helmet for young boys, have you gotten what the gadget actually is? Leave you comments if you’re sure (or not sure) with your guess. [Read the rest of this entry...]

To express their heartfelt respects to the garment industry, Capo d’ Opera has recently designed a series of hanging storage units that dress shirts or hand-knit sweaters just as we human do. And the cabinets are held together using a zipper or buttons, making them look like real clothing for men. [Read the rest of this entry...]

How could you let the bulky and ugly life jacket ruin your perfect vacation at the sea? You need to see what Kathleen Westerhout and Dana Ramler have prepared for you. It is the Bandeau-Belt, a stylish alternative to the life jackets. The personal flotation device features a hidden life preserver, which can be easily taken out and inflated for use when in an emergency. [Read the rest of this entry...]

The exceptional round shape and bright white/red colors give Kim Ji-hye’s bookshelf a refreshing look, making it quite outstanding among all the bookshelves we’ve ever seen. But what actually makes the bookshelf special and unique is its “Need Not Arrange Anymore” concept—no longer need to keep the books well-organized, just enjoy the chaotic status of putting books freely. I love the idea. [Read the rest of this entry...]

The sun rises in the east and sets in the west everyday to indicate the changes of light; the spring, summer, autumn and winter rotate to indicate the changes of seasons. And now, the 12 figures that indicate the hours emerge and disappear to tell us how the time elapses. Dubbed “Re-clock”, the time-telling device features no minutes but merely 12 hours, which are indicated via 12 figures that gradually appear on the layers of cloth-face from midnight to the noon while then disappear successively from the noon to the next midnight. Simply put, the Re-clock changes everyday, “from zero to something, and vice versa”. [Read the rest of this entry...]

You think the Four Winds Chair is very common? Well check out the pictures after the jump, and you’ll find you’re totally wrong. It is a four-in one seat that can easily shift between a chair, an arm chair and a bar stool, allowing the users to sit in a Relax position, a Free Style position, a Comfort position and a Bar Stool position. Manufactured by Italian-based Nautinox, the Four Winds consists a chic, polished-chrome frame and a stretched-fabric seat, always offering the users a comfortable seating. [Read the rest of this entry...]